Los Angeles 
Engage the Gorilla
At Gorilla Nation, we make it simple for advertisers to build brand awareness online and obtain the best possible ROI. Because we exclusively represent the ad inventory of more highly trafficked, quality web properties than anyone else, we're able to control precisely where your ads appear... and cherry pick optimal positions.
We offer a one-stop solution for effectively targeting a broad range of demographics and psychographics. We reach more than 66 Million unique users per month, or 36% of all Americans online. (comScore, December 2007). And we specialize in brand marketing.
Gorilla Nation Advantages
Aggregation: Because of our size and strength, we remassify fragmented online audiences into powerful vertical and mass markets. Whether we place your ads on a site-specific, vertical or mass market basis, the big Gorilla delivers and exceeds the reach numbers you expect. GN provides economies of scale and ease of implementation developed and perfected over years of experience. We not only offer quality real estate, but the technology to serve, manage and track online ad campaigns. And, since we continue to grow our inventory of selected, quality sites, you stay on the leading edge of what's hot... and that reflects positively on your brand.
Engaging Creative: Developing custom creative content that breaks through the clutter includes considering promotions, micro-sites, video blogs, advertorial placements and other engaging approaches beyond IAB units. The context for your message is critically important, and we're just as concerned with envelopes as eyeballs.
Results: By providing significant reach, effective ad placement visibility, superior optimization, and integrated media and promotional opportunities, the whole becomes greater than the sum of its parts. Your campaign achieves its objectives through the combination of sophisticated media and creative strategies.
Gorilla Nation Approach
Target Audiences: It starts with target audience selection. GN provides advertisers the opportunity to place site-specific, market-specific (i.e. games, music, students, film) or Run-Of-Network buys (i.e. across all of GN's sites).
Flexibility & Optimization: Advertisers don't have to get locked into a fixed buy, at a set budget, with any one site, only to find that site does not perform well. A media buy placed with GN allows advertisers to commit to one media budget for multiple sites. Campaign delivery is trafficked by GN and optimized throughout the campaign flight time.
Ad Trafficking & Reporting: GN sells media on behalf of its sites and then serves and traffics campaign delivery on behalf of the buyer (advertiser/agency); providing advertisers/agencies with comprehensive post-campaign reporting.
Convenience: GN serves as a one-stop solution for advertisers and agencies looking for the best possible online environment to market their brands and the technology to manage delivery. We work site-side to manage online ad campaigns and ensure proper integration of online editorial and promotions. We handle site-side accounting and CRM, so that advertisers can focus on the campaign's message, creative design and media planning.
Integrated Sponsorship Opportunities: GN offers more than just web ads. Our focus is building strong brand campaigns for advertisers through integration of content, editorial, rich media and promotional features (e.g., quizzes, surveys, polls, contests, sweepstakes, email capture, etc.). GN enables advertisers to reach their targets through a wide range of programs.
Ad Management: GN aggressively responds to creative changes and optimizations. Because we focus on a select set of properties, we exercise site-specific control over where, when and how our clients' ads are presented to maximize campaign ROI.
Advanced Tools: We utilize an advanced set of tools to serve any type of standard or custom ad unit, including third party ad server redirects, Flash ads and other rich media solutions, including Eyeblaster, Klipmart, Eyewonder, PointRoll and Unicast. GN has the ability to manage the delivery of each campaign so that ads are delivered Run-Of-Market or Run-Of-Site. GN technology also easily handles all limitations or user frequency caps and is capable of targeting ad delivery in most protocols (e.g., frequency capping to the minute, click capping, weighted delivery, etc.). GN is also able to target ads based upon user connection speed and geo-location (i.e., zip code, city, state, country or DMA), connection speed or area code.
At Gorilla Nation, we make it simple for advertisers to build brand awareness online and obtain the best possible ROI. Because we exclusively represent the ad inventory of more highly trafficked, quality web properties than anyone else, we're able to control precisely where your ads appear... and cherry pick optimal positions.
We offer a one-stop solution for effectively targeting a broad range of demographics and psychographics. We reach more than 66 Million unique users per month, or 36% of all Americans online. (comScore, December 2007). And we specialize in brand marketing.
Gorilla Nation Advantages
Aggregation: Because of our size and strength, we remassify fragmented online audiences into powerful vertical and mass markets. Whether we place your ads on a site-specific, vertical or mass market basis, the big Gorilla delivers and exceeds the reach numbers you expect. GN provides economies of scale and ease of implementation developed and perfected over years of experience. We not only offer quality real estate, but the technology to serve, manage and track online ad campaigns. And, since we continue to grow our inventory of selected, quality sites, you stay on the leading edge of what's hot... and that reflects positively on your brand.
Engaging Creative: Developing custom creative content that breaks through the clutter includes considering promotions, micro-sites, video blogs, advertorial placements and other engaging approaches beyond IAB units. The context for your message is critically important, and we're just as concerned with envelopes as eyeballs.
Results: By providing significant reach, effective ad placement visibility, superior optimization, and integrated media and promotional opportunities, the whole becomes greater than the sum of its parts. Your campaign achieves its objectives through the combination of sophisticated media and creative strategies.
Gorilla Nation Approach
Target Audiences: It starts with target audience selection. GN provides advertisers the opportunity to place site-specific, market-specific (i.e. games, music, students, film) or Run-Of-Network buys (i.e. across all of GN's sites).
Flexibility & Optimization: Advertisers don't have to get locked into a fixed buy, at a set budget, with any one site, only to find that site does not perform well. A media buy placed with GN allows advertisers to commit to one media budget for multiple sites. Campaign delivery is trafficked by GN and optimized throughout the campaign flight time.
Ad Trafficking & Reporting: GN sells media on behalf of its sites and then serves and traffics campaign delivery on behalf of the buyer (advertiser/agency); providing advertisers/agencies with comprehensive post-campaign reporting.
Convenience: GN serves as a one-stop solution for advertisers and agencies looking for the best possible online environment to market their brands and the technology to manage delivery. We work site-side to manage online ad campaigns and ensure proper integration of online editorial and promotions. We handle site-side accounting and CRM, so that advertisers can focus on the campaign's message, creative design and media planning.
Integrated Sponsorship Opportunities: GN offers more than just web ads. Our focus is building strong brand campaigns for advertisers through integration of content, editorial, rich media and promotional features (e.g., quizzes, surveys, polls, contests, sweepstakes, email capture, etc.). GN enables advertisers to reach their targets through a wide range of programs.
Ad Management: GN aggressively responds to creative changes and optimizations. Because we focus on a select set of properties, we exercise site-specific control over where, when and how our clients' ads are presented to maximize campaign ROI.
Advanced Tools: We utilize an advanced set of tools to serve any type of standard or custom ad unit, including third party ad server redirects, Flash ads and other rich media solutions, including Eyeblaster, Klipmart, Eyewonder, PointRoll and Unicast. GN has the ability to manage the delivery of each campaign so that ads are delivered Run-Of-Market or Run-Of-Site. GN technology also easily handles all limitations or user frequency caps and is capable of targeting ad delivery in most protocols (e.g., frequency capping to the minute, click capping, weighted delivery, etc.). GN is also able to target ads based upon user connection speed and geo-location (i.e., zip code, city, state, country or DMA), connection speed or area code.
Rich Media
Gorilla Nation ensures that each of the 500+ sites we represent are rich-media enabled, capable of serving ad units from a wide variety of solutions. We enjoy the benefits of Preferred Partnerships with most major suppliers:
Preferred:
Other:
Gorilla Nation ensures that each of the 500+ sites we represent are rich-media enabled, capable of serving ad units from a wide variety of solutions. We enjoy the benefits of Preferred Partnerships with most major suppliers:
Preferred:
Other:
